When Not to Follow the Blogging Crowd

Schlaraffenland

Blogging fatigue hits most of us at one time or another. Why are we doing it? Just what is the point?

Some of us use blogs to make a living--or at least to try to earn enough to let them pay for themselves. Some of us use  blogs to promote our books and services. Buy me, buy me.


You can find blogging help all over the Internet. Some of it is useful. Some is not. But one idea is constant--the idea that blogging should be making you money. 


How to Publicize Your Blog


This cheerful little instagram showing how to publicize your blog and succeed at blogging is old in Internet terms--2013--but illustrates advice more than ever relevant today.

I, for one, am fed up with self promotion, email sign up lists, and building up websites that are under constant attack by spammers and hackers the more popular they grow. I am so cross with pop up attempts to make me click social media icons that I instantly click the little go-away cross and exit the site.


And I'm not the only one.


Think carefully before applying the next great software aid to help grow your list, add more readers, make more money.



Stay Real


With the proliferation of blogs on the web, how easy is it to find a real review site which is not ruled by PR interests or affiliate earnings?

Readers follow blogs which discuss real life interests, solve problems. It takes a load of trust to click on a blog advertisement.


How easy is it to find a helpful blog which is not overrun with advertisements? Not very.


But if we rely on these for our income, what then?



A Solution


Keep it simple.

Create your own simple advertisement image links with software like PowerPoint. Stop them looking spammy and salesy.


This helpful tutorial from Lynette Chandler shows how. These are created for social media. But you can easily adjust the idea to fit one or two into the margins of your blog. Attach them to an affiliate or book link.


The bonus is that you can play at creating these for a day or two and have a rest from thinking up ideas for your next blog post.


What do you do when faced with blogging fatigue?


painting Schlaraffenland by Pieter Brueghel the Elder (1526/1530–1569) [Public domain], via Wikimedia Commons. It was never meant to illustrate blogging fatigue but the exhaustion of life in a land of milk and honey.

Anne Duguid
Anne Duguid Knol


A local and national journalist in the U.K., Anne Knol is now a fiction editor for award-winning American and Canadian publishers. As a new author, she shares writing tips and insights at Author Support : http://www.authorsupport.net where you can find Yaro Starak's Blog Profits Blueprint 2016 to download for free.

Her Halloween novella, ShriekWeek is published by The Wild Rose Press as e-book and in print  included in the Hauntings in the Garden anthology. (Volume Two)

At last starting to write something else...

Five Ways NOT to Attract an Editor's Attention


Will Rogers wisely said, “You only have one chance to make a good first impression.” As an acquisitions editor, I read proposals and manuscripts from authors every day. It’s no exaggeration to say I’ve read thousands of submissions in my years in publishing. Besides my work at Morgan James Publishing, I’ve acquired for two other publishers.

In minutes, I can scan your submission and see if it is going to move forward or be rejected. This may sound harsh because of the work and energy writers poured into their submission. Here’s the reality, every year our publishing house receives over 5,000 submissions and we’re going to publish about 150 books this year.

In spite of these large rejection numbers, I’m actively looking for quality work and daily interacting with authors and literary agents. Here’s five ways not to stand out:

1. Unprofessional appearance. Are you using a serif font like Ariel that is the default for most writing programs? Change it to Times New Roman or a serif font because it is easier to read and shows you care. This small change makes a huge difference to editors.

2. Untargeted submission. Many cover letters begin “Dear Sir or Madam” yet it is sent to my email address. It is an instant red flag. You want to write a particular editor or agent and address them in your submission.

3. Not specific for my publishing house. Every agent or editor is looking for certain subjects and types of books. Research online (big hint: use Google.com) then follow their guidelines.

4. Incomplete with the basics. An email address is not enough contact information. Many writers forget to include their mailing address and phone number. Without  this information, I can’t get the submission into our system nor can I easily reach you to engage you about your work.

5. Lack a memorable title or opening sentence. We read the opening and if compelling, we continue. If not, it is rejected. It is business and not personal but one way to handle the volume of submissions. Some of my agent friends receive hundreds of pitches every day. Make sure you start with a bang.

Every editor and agent is actively looking for the next bestseller. Your manuscript or proposal will stand out if you are professional with quality work. If you follow the basics and persist, you will be published.
________________________________________
W. Terry Whalin is an acquisitions editor at Morgan James Publishing. A former magazine editor and literary agent,

Terry has written more than 60 nonfiction books including Jumpstart Your Publishing Dreams. To help writers, he has created 12-lesson online course called Write A Book Proposal. Get his free Ebook Book Proposal Basics and teleseminar at www.AskAboutProposals.com. His website is located at: www.terrywhalin.com. Terry has over 161,000 twitter followers and lives in Colorado. 



Happy New Year!

Last month I reflected on 2015 goals, today it's time to set the goals for 2016. 

For some of you, you wrote goals in January of 2015, they were specific and you reviewed them easily in December and so know where you stand in your writing life. For others the goals and the end results might be less clear. So in 2016, let's clear things up.

First, why do goal setting? Change is difficult and setting goals helps us to keep our eyes on the prize. 

Step one: Determine your 2016 goals.
     Write each writing goal that you would like to achieve down on paper. Be specific, include measurements, make it realistic - ex: finish writing 260 page novel, edit the complete edition for both plot/story and grammar by October 2016.
     Create goals that include time editing, writing, researching, and marketing yourself or your work.
Goals also speak to your space. Perhaps 2016 is the year to get your space figured out. A place that allows you to work creatively without distraction.

Step two: Figure out the Why.
     Recognize that changing habits is hard.Write down at the end of your goals why you are establishing these goals. Understanding why is key to making things happen. ex: I am writing down goals because I am a great writer, but I'm terribly inconsistent about sitting down on a regular basis and working through difficult periods of my life.

Step three: Reward
     Write down how you will reward yourself if you achieve your goals in 2016. Having a reward to look forward to is an important part of goal setting. 

Step four: Hide
     Place your goals in a special container and place in a special place where they will not be disturbed until December. 

Now that you know where you are going and why - it's  time to get started. Good luck!

____________________________________
D. Jean Quarles is a writer of Women's Fiction and a co-author of a Young Adult Science Fiction Series. Her latest book, House of Glass, Book 2 of The Exodus Serieswas written with coauthor, Austine Etcheverry.

D. Jean loves to tell stories of personal growth – where success has nothing to do with money or fame, but of living life to the fullest. She is also the author of the novels: Rocky's Mountains, Fire in the Hole, and Perception.The Mermaid, an award winning short story was published in the anthology, Tales from a Sweltering City.

She is a wife, mother, grandmother and business coach. In her free time . . . ha! ha! ha! Anyway, you can find more about D. Jean Quarles, her writing and her books at her website at www.djeanquarles.com

You can also follower her at www.djeanquarles.blogspot.com or on Facebook.


Can You Speak Yoda? Grammarly Shows You How

Our friends over at Grammarly.com have another infographic for us - this one a take on Star Wars.

We’re talking about modifiers (adjective, adverbs, modifying clauses) and objects, Yodified.

How does Yoda handle the following?

Modifiers and objects should be placed within a sentence?

Flexible subject-verb order?

And, do you think Yoda handles auxiliary in negation and lack of contractions?

This is a fun and interesting look at Yoda-speak and the English language. You’ve got to check it out.

Yodify your Grammar Infographic

There's even more information on the Grammarly post, so be sure to check it out!

*This infographic is attributed to https://www.grammarly.com/grammar-check

MORE ON WRITING

Top 5 Reasons Many Writers Don’t Reach Their Potential
10 Tips to Achieve Your Writing Goals
You the Writer; You the Critiquer



Top 5 Reasons Many Writers Don’t Reach Their Writing and Income Goals



As a writing coach, I work with dozens of writers every week, and new clients come to me all the time. So I’ve gained some insight as to why writers often don’t achieve their writing goals and income goals.

Here are what I have found to be the...

Top 5 Reasons Writers Don’t Reach Their Writing and Income Goals


1. They aren’t clear about what they want and how they will get it.

Many people who say they want to make a living as a writer aren’t clear enough about what they want. They usually simply say something like, “I want to quit my job to be a fulltime writer and I’d like to earn at least $50,000 to start."

That sounds pretty clear.

At least the income part is clear. They want to earn at least $50,000 to start.

What isn’t clear is HOW they plan to earn this money.

In other words, they aren’t clear as to what they will write to generate this income and who will pay them to write it – so they have no plan.

Without knowing exactly what they want to write and who will pay them to write it, they can't go after clients or writing assignments. Instead, they tend to hope work will find them. But it usually doesn't.

2. They aren’t consistent.

Even writers who are clear about what they want and have a plan to get it are often inconsistent when it comes to taking the steps to get what they want. They don't consistently follow their plan. Succeeding as a writer usually means taking the same steps over and over again until these steps start producing results.

3. They aren’t focused or they don’t stay focused.

Many people who say they want to be successful writers aren’t focused enough to make this happen. They do one thing one day, then drop it and start something else the next day in the hopes that it will work better. If they stayed focused and stuck to their plan, they'd be much more likely to reach both their writing goals and their income goals.

4. They are afraid to STOP doing things that don’t work.

Most writers (like most people) develop habits that are pretty comfortable. They might love to blog, for example, so they write articles for their blog several times a week. The only problem is, they don't monetize these blog posts, so there is little possibility of these posts generating any income for them. They'd be better off spending their time trying to find clients or writing assignments, but that isn't so comfortable. So instead, they just keep blogging like they've been doing, but they complain that they don't have any (or many) clients or assignments.

5. They don’t expect to succeed.

This may seem strange, but when it gets right down to it, many writers don’t really think they can pull off making a living as a writer. It’s fun to dream about it. But it’s more comfortable to dream than it is to take steps that are a bit scary. So they continue to dream, but that's about all they do.

Does any of this sound like you?

If it does, change your behavior so you WILL reach your writing and income goals by the end of the year.

Identify what you hope to write and make a plan for finding people (clients, publishers, editors, etc.) who will pay you to write these materials.

Once your plan is made, consistently follow the plan. Take the same steps over and over again to reach your goal and follow through with your plan.

Stay focused. Remember – all you have to do is follow the plan. You don't have to keep creating a new plan. But do make sure the things you are doing are working. If they aren't, then it's time to revise the plan just a bit.

Finally, expect to succeed.

That makes all the difference in the world.

Try it!

Suzanne Lieurance is a fulltime freelance writer, writing coach, certified life coach, and the author of over 30 published books.

If you need a little help reaching your writing and income goals this year, get your free subscription to her Morning Nudge at www.morningnudge.com.

10 Tips to Achieve Writing Goals in the New Year


It's just over a week into 2016. And, odds are, most people have either set goals and forgotten about them OR forgot to set goals. Regardless, there's still time to set yourself up for success in the new year.

Here are 10 things you can do to set and achieve writing goals in the new year. (Yes, this works for other types of goals, as well...)

1. Write down all of your writing goals for the year. Do you want to write a book, a screenplay, or novel? Would you like to create a certain number of songs, poems ,stories, or articles? Is starting a blog on the horizon? Or do you really need to develop a full-on marketing and social media plan to get your writing out there?

2. Chose two or three projects you want to accomplish by the end of the year.

3. Then on separate pages (one for each project), write down everything you need to do to get each one of them done. Brainstorm benchmarks and tasks in any order. So for a book or a screenplay, each draft might be a benchmark, while each chapter, act, or a certain number of page counts as a task. If your goal is to a book deal, perhaps your first benchmark is to find an agent, and then tasks would include researching agents, networking for recommendations, sending X number of queries a month.

4. Now, prioritize. Determine what more important: Starting a blog or finishing your book? Self-publishing that chap book of poems or finding a publisher for your novel? The reason you want to have more than one project going at one time is it's inevitable at some point (or at many points) you will get stuck. It's nice to have a secondary project to work on if you need to give your mind a break from the primary. Also, when you get moving on one project, it will likely inspire you to propell the other one forward.

5. Determine how much time you have each week to dedicate to your projects, and put appointments in the calendar as the time you work on them.

6. Set deadlines for your primary project. If you want to get a complete draft done by December, how much progress must you make each week and each month? Put the due dates for your benchmarks in your calendar and set reminders to keep you on track.

If you would like, set deadlines for your secondary project(s), as well. But be realistic. It's better to set and exceed realistic goals than to overwhelm yourself. It's common for people to just give up when they feel like they are falling too far behind. And no one wants that.

7. Put your goals in a place you look at every day. Also, create a visual representation of the finished product and display it where you write. For example, tack up the last page of your manuscript with the words "The End" or mock up a book cover. If you have a constant reminder of what you are working toward, you are more likely to achieve it.

8. Track your progress. Remember the appointments you set? Each day, after you complete your writing time, add what you did that day to your calendar. This way, if you ever feel like you are not progressing fast enough, you can look at the time spent and accomplishments and realize you are doing pretty well.

9. Don't give up. If life gets in the way and you get off track, take a second, catch your breath, forgive yourself, and move forward. Things happen. Adjust any deadlines and get back to work. It may take a little longer, but it's all good.

10. Celebrate the small and large wins. When you reach an benchmark, celebrate. When you reach a goal, really celebrate. Treat yourself to something to acknowledge and appreciate all of your hard work.

Remember, achieving goals is a snap if you look at your goals every day, constantly put in the time, and work toward the finish line. You can do it!

Good luck!

Let us know your goals for the year in the comments. You can also post and report on weekly goals on the Write On Online Facebook page.

* * *
Debra Eckerling is a writer, editor and project catalyst, as well as founder of Guided Goals and Write On Online, a live and online writers’ support group. 

She is the host of the Guided Goals Podcast and author of Purple Pencil Adventures: Writing Prompts for Kids of All Ages. 

Debra is an editor at Social Media Examiner and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.


Fake Reviews: The Pros and Cons of Amazon's Being Arbiter of What's Good and What's Bad


Amazon Attacks Fake Reviews and Reviewers
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
According to the LA Times, Amazon is suing more than 1,000 writers for selling recommendations (and reviews!) for books (and other items) they didn’t buy.

If you have read The Frugal Book Promoter, you know that I recommend writing reviews of other authors’ books as a way to network and as a way to give back to the industry that makes books possible. In fact, a free and unbiased review is the nicest thing you can give to an author as a token of appreciation. And one of the best places you can post your review is on Amazon where it has the best chance of being read by thousands of readers. There are, of course, other places to post them including your own blog, Goodreads, and other sites. You can also volunteer to review for sites like BookPleasures, MyShelf and Midwest Book Review that depend on those who love to read to keep their sites going even when profit margins are slim.

It is reported that Amazon sees reviews that are too glowing as a danger sign. That’s fair. Professional reviews can be rave reviews, but no book is perfect. In fact, a review is more trustworthy (and therefore sells more books--proved by studies over the years!) if it does point out places where the book is weak. Such critiques needn’t be snarky. They can be tactful, firm, and helpful to readers and the author alike.

Perhaps it was the offers on Fiverr.com that finally ticked Amazon off enough to do this. Many offered reviews for $5. And some of those promised five-star reviews. And, yes, this is—to put it mildly—unethical. You’ve probably seen me discourage authors and publishers from paying for reviews in the past because they aren’t credible. People like bookstore owners, librarians, and other publishing industry professionals generally know they have been paid for even if they come from Publishers Weekly or Kirkus. In fact, those magazines put those reviews in a separate place or mark them differently so their readers will know! Reviews that aren’t credible are a waste of money and time. And, did I mention unethical? Ahem!

Some of these reviews offer to post reviews using multiple accounts and IP addresses. I say, go after them Amazon. This kind of thing ruins the process for everyone!

Nevertheless, I’ve seen Amazon pull reviews based on flimsy excuses in the past and so I worry.
The trouble with pulling reviews too aggressive is that they may use whether a person has bought something by their own sales logarithms to make their judgement. That seems like a good idea at first, but their site is not the only one that sells an item so if their logarithms are picking up reviews of items not purchased from them, they be wrong, terribly wrong.

Here is why:

  •  It is a publishing tradition that publishers and writers provide books at no cost--often special review copies or galleys-- to those who write reviews of their book (s). These books would not show up as sales anywhere.
  •   Many who write reviews of a book or product may have received the book as a gift for their birthday or a holiday.
  • Many write reviews of books or products that they buy at a bookstore or any other retail outlet.
  •  Some may write reviews of books they borrow from the library or buy from secondhand bookstores.
So are the bulleted review tracks above indications they are fake reviews? I don’t know how Amazon is selecting those people it will sue, (and I know they have plenty of money to waste if their selection is offbase and they lose!), but I think they are once again on very shaky ground.

In the meantime, if you review for Amazon (and you should), be liberal with disclaimers like this:
“Disclaimer: This reviewer received a book in exchange for an unbiased and fair review. No fee was charged either the author or the publisher.”

And do avoid touting your own book in the review. The link used in the review (the one that Amazon provides) takes readers back to your profile page. That, dear author/reviewer should be enough for you. Offering this to authors and reviewers is indeed a gift from Amazon and we should not abuse the hand that feeds us.

Note: For more on this topic see the LA Times’ Technology page in their business section, Thursday, October 2, 2015.
.N
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Carolyn Howard-Johnson is the author of the multi award-winning HowToDoItFrugally books for writers as well as a novelist and poet. She is working on the third major book in the HowToDoItFrugally series of books called Getting Great Reviews Frugally and Ethically and she just published a book of poetry perfect for this silly political season. It is Imperfect Echoes, http://bit.ly/ImperfectEchoes. Her Web site is http://howtodoitfrugally.com 

10 Common Challenges Many New Novelists Face

by Suzanne Lieurance New novelists often encounter a range of challenges as they begin writing their book.  Here are 10 of the most common p...