Put Yourself in the Spotlight to Get New Fans for Your Book

Writing a good book is step one. The next step is getting it to sell. Gone are the days when the big publishing houses scheduled your book tours, television interviews, and radio spots.

Now is the time start shouting from the rooftops about your book because if you don’t tell people about it, they simply won’t know it exists. Get the word out with these steps;

Put yourself in the spotlight.  No more hiding behind the keyboard if you want to make a book sales! Be proud of what you’ve produced and tell the world. Not a single soul will know about your book unless YOU tell them about it, via social media, press releases, and publicity events.

You Get to Publicize Your Book with Fun Social Media Events

As an author, you have the opportunity to become the life of the party in your industry leading up to the official launch of your book. Build excitement with pre-launch parties and events plus celebrate post-launch milestones as well. Your followers will adore your for it. Plus, they will share the love by inviting their friends to follow you as well.

Connect with your social media followers. Consistency is the name of the game when it comes to connecting with your followers online. It’s all about building a trust relationship so your fans know without a doubt that you are credible. Build that relationship, share parts of your life and/or business, be silly, and of course talk about your book. Just don’t hit them over the head with sales post consistently. Show them you’re a real person who cares about helping them more than about selling your book.  

Arrange blog tours and podcast tours. Don’t discount blogs or podcasts as part of your promotional efforts. A blog tour is simple a written interview which is published on a blog but they usually include links to your website. Podcasts are audio recordings, similar to traditional radio talk shows, Research who the influencers are in your industry and check out their numbers of readers and listeners. Many blogs or podcasts have national reach so those are the ones to target with your pitch.

Keep the Messages Going Even After You Launch

A book launch is great but when it’s over don’t allow the momentum of your book to die in a post-launch slump. Even if you plan to take a break for a few days following the main event, make sure you have social media messages lined up and ready to go during your downtime.

Writing a book shows that you are the expert but staying in touch and building relationships shows that you are relatable and compassionate.

 

About Rebecca

Rebecca Camarena is a Book Coach and author who helps women write, publish and market their impactful books about their heartfelt story of the challenges they’ve overcome so they can be an inspiration to others by sharing their words, their voice, their journey.

From refining your narrative to navigating the complex world of publishing I provide tailored editing and publishing strategies that will make your book shine.

Are you’re ready to turn your heartfelt story into your dream book and become the author you were meant to be? Connect with me here, www.rebeccacamarena.com/contact