Sunday, March 25, 2018

Writing - Brainstorming for Ideas

Brainstorming is a technique for generating ideas and creative solutions. Several formats and can be utilized for a group, one on one, or independently.

My first experience was during a company training session. A problem was presented and discussion guided by a facilitator.  Throughout the discussion, ideas written on postett notes lined the walls. Each participant was encouraged to contribute, no idea too quirky to build upon. When each member is involved in developing solutions, they’re much more likely committed to see it through.

It is interesting that in studies individual brainstorming generates more and often better ideas than group storming because people find they can be freer and more creative without dread of group egos.

Five Techniques for Effective Brainstorming:

1.    Brain Writing is a technique to get everyone in a group involved in the generating of ideas. The basic process is to separate the idea generation from discussion. Each individual writes their ideas then submits to the facilitator directly. Often, away from distraction and public opinion, this format develops more unique ideas.

2.    Starbursting focuses on forming questions instead of answers, beginning with who, what, where, when and why.

3.    Mind Mapping may be the most classical approach and the one I've seen most often. The written goal is noted in a center circle, with lines branching out to subtopics, and again for subcategories. Circled notes continue as ideas continue to form.

4.    Blind Writing is freeform writing, forcing you to put pen to paper for a minimum of 10 minutes to open up fresh ideas. The one rule is that you must keep writing for those 10 minutes.

5.    Reverse Storming is idea generation in the opposite, gathering ideas of how I can stop a goal from succeeding. It helps to uncover new approaches.

For additional information see:  

Deborah Lyn Stanley is a writer of Creative Non-Fiction. She writes articles, essays and story. She is passionate about caring for the mentally impaired through creative arts, which she often writes about. Visit her web-blog: Deborah Lyn Stanley : MyWriter's Life .

“Write your best, in your voice, your way!

1 comment:

Karen Cioffi said...

Deborah, great writing strategies to get the writing juices flowing. I use #2 whenever I pause in my writing. What would my character do in this situation? What would I do in this situation?

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