Thursday, April 28, 2022

Enhance Your Brand with A+ Content

                                                © Linda Wilson 

                            Photo from Linda's latest book: Waddles the Duck: Hey, Wait for Me!                                                                                                      

@LinWilsonauthor

Once the basics for marketing your books are done, such as creating a website, exploring ways for people to discover you and your books, etc., that’s when the fun begins! 100 covers, https://100covers.com/, a company I’ve been associated with for years now, has announced a new service they are providing: creating A+ content for authors.

Tricky Quirks of the Trade

It was days before my first book, Secret in the Stars: An Abi Wunder Mystery, illustrated by Tiffany Tutti, would be published. Stars had been edited and the illustrations completed. However, the company I had worked with, known as a vanity press because I paid them for their services, turned out to be a scam. Needless to say, the company is now out of business. Word to the wise: Thanks to excellent advice in 10 Publishing Myths: Insights Every Author Needs to Succeed, by W. Terry Whalin: When considering a publishing company, Google: Publisher name + complaints. That’s how I found out what this vanity press company was up to. A private Facebook page had been set up so authors could tell their stories and help each other out. 

I was one of the lucky ones. I was able to retrieve the files for the text and interior and cover illustrations before the company went out of business. Not all the authors who used this press were so lucky. Some of them were unable to retrieve their files and therefore unable to publish the books this company had promised.

Discovery of a Multi-Faceted Company

After flailing around for a few days, I went to work. An author friend recommended I try a company called Formatted Books, https://formattedbooks.com/. Maybe they could help me. The rest is history.

Formatted Books took over my project. A sister company, 100 Covers, helped create the cover. And in 2020 a professionally-put-together Stars was published, a book I am very proud of.

Another sister company, 1000 Storybooks, https://1000storybooks.com/, edited and illustrated my picture book, Tall Boots, another book I’m very proud of.

Check these companies out. They offer extremely reasonable prices for their services. Secretly, I think they understand that self-published authors must pay for all their services. They offer reasonable rates to help us out.

100 Covers’ New Service: A+ Content

This post sounds like an ad for these companies. In a way, I’m doing just that. It’s because I could do all the services that they offer myself. I know many authors who do. But if you’re pressed for time like I am and have the funds, the services that these related companies offer are invaluable.

What is A+ Content? It is the “extra touch” you can add to your Amazon author page. A+ content can consist of your book cover, illustrations from your book, enticing text, and photos of children reading your books. A good example is the A+ content for You are an Amazing Girl, by Nadia Ross. Scroll down the page for one of the best displays of A+ content I found while researching what I wanted to do.

https://www.amazon.com/You-are-Amazing-Girl-Self-Confidence/dp/B09LB1QFP6/ref=sr_1_3_sspa 

For do-it-yourselfers, you can find information on how to create A+ content here: https://sellercentral.amazon.com/gp/help/external/G202134820. 

I wish you the best of luck with your writing projects and all you do to inspire readers to learn about your books. If you have created A+ content for your books, please submit a comment and tell us about what you've experienced.

·        Linda Wilson lives in Albuquerque, New Mexico. She is a classical pianist and loves to go to the gym. But what Linda loves most is to make up stories and connect with her readers. Visit Linda at https://www.lindawilsonauthor.com. Sign up for Linda’s quarterly giveaways. Choose your prize! 

Find Linda’s books at https://www.amazon.com/author/lindawilsonchildrensauthor.



7 comments:

Carolyn Howard-Johnson said...

Lin, no need to apologize for passing along your treasured resources. We should take time for due diligence, of course, but we need referrals to get started , and personal recommendations tend to be better starting places than ads or the web! 😊❤️
Hugs,
Carolyn Howard-Johnson.

Linda Wilson said...

Thank you, Carolyn. I hope the information in this article helps pass the word about the value of A+ content.

deborah lyn said...

Thank you Linda for this informative article and your recommendations! Getting a book published is a tough go and hard won referrals are really helpful.

Linda Wilson said...

Thanks, Deborah. I hope the information is helpful.

Jacqui Murray said...

Saving the link... I'll be checking this out as soon as I finish my current WIP. Which never seems to get finished!

Karen Cioffi said...

LOL. Those WIPs! Thanks for stopping by Jacqui.

Karen Cioffi said...

Great post, Linda. I shared it when you posted but forgot to comment. It's such a benefit to authors when those who have used services in the self-publishing arena can let others know if those services are good or bad. Thanks for sharing this.

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