There are a number of websites where you can find a bookcover for your book. I'm talking about the pre-made bookcovers, which can range in price anywhere from $150.00 to $600 at best. The biggest advantage of this type of bookcover is you can get them quickly and do not have to wait for an illustrator to create it. So what is the disadvantage of these bookcovers? They do not reflect your story. Generally generic, they can be used for any genre. Of course, if this is what you want, then you will probably be quite satisfied with it. But if you are wanting your book to stand out from the rest, a bookcover that reflects your story will be much more satisfactory.
Stop and think about it for a moment, and you will see what I mean. The first thing a person looks at when searching for a book is the title. If the title doesn't grab them, they move on to the next book. Once they find a title that draws their interest, they pick up the book and look at the bookcover. Now you can see why it is important to the sale of your book. The title and the bookcover are the first two things that will give the reader a good idea what the book is about. Those two items will convince the reader to read the blurb on the back cover and even open the book and read the first page or two.
Now I have seen a number of well-known authors' new books on the shelf with bookscovers so plain and boring that it is a good thing they have already made a name for themselves. Otherwise they probably would not sell very many books. But when you are starting out, you are not well-known so you have to take further measures to help promote the sale of your book.
People who read are visual. We, as writers, learn to write in such a way as to draw a visual picture in their minds. That is what the bookcover picture should do for your title. It should draw a visual picture of the written title as well as the basic story, hence giving the reader a better idea of whether or not they would be interested in buying it.
What do you want in an illustrator? Well, your illustrator should be someone who is willing to work closely with you to achieve the perfect bookcover for you. If they are not willing to do this, they are probably not worth the money you are paying them. Once you find the right illustrator, you will find satisfaction on several different levels. One, you will obtain a bookcover with which you will fall in love, and you will know immediately that it is the one for you. Two, you will have a bookcover that will help sell your book. Three, you will have a good friend who will, the longer you work together on different projects, know just what you like or dislike; and you will develop a good working relationship.
At this point, I would like to give credit to my most wonderful and talented illustrator who has put up with me with the utmost patience. Her name is Heather Paye. She has amazed me with her talent. If you are interested in her work, you can find her here: Heather Paye.
Faye M. Tollison
Author of: To Tell the Truth
Upcoming books: The Bible Murders
Member of: Sisters In Crime
Writers On the Move
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