Don't Give Up on Freelance Writing too Soon

Since I’m a writing coach, all too often I see people give up on freelance writing too soon.

They quickly manage to get their first writing assignment, but when more assignments don’t come so quickly or easily, after a few weeks (yes, just a few weeks), they often give up and decide the freelance writing life isn’t right for them after all.

They decide to get a regular job – or stick with the regular job they already have.

They still dream about being a writer, so they decide to write a novel in their spare time to keep this dream alive.

This is okay.

But if your dream is to have the freedom (and money) of a fulltime freelance writing career, don’t give up on that dream too soon.

Here’s what to do instead:

1. Make a point of finding 3 writing jobs to apply for every weekday morning.

Notice I didn’t say make of point of looking for 3 writing jobs.

I said make a point of finding 3 writing jobs.

Years ago, when I was starting out as a freelance writer, I quickly discovered that if I just said I was going to look for 3 jobs every weekday morning, many times I looked but didn’t find any jobs to apply for.

But when I changed my goal to actually find 3 writing jobs to apply for and then apply for them, my writing career quickly took off.

Sure, some of the assignments I accepted weren’t my “dream” work, but they gave me experience and income and led to other, better opportunities.

One note here: If you’re confused about which jobs you should apply for on job boards, decide to become an expert at just one or two types of writing services.

Then go after only those types of jobs.

For example, if you want to offer resume writing and related services (like media kits, etc.), then go after only those types of jobs.

When you know exactly the type of jobs you're looking for, you'll be surprised at how quickly you find them.

2. Besides checking job boards, look for writing opportunities on your own.

For example, if you write for children, look through a children’s writers market guide for publishers who hire freelance writers and accept resumes, then send them a cover letter and your resume.

If you want to write for businesses, find several businesses in your area and call and introduce yourself and tell them what you do, or send a letter of introduction to the owners of these businesses.

You can also go to networking events (in person) where local businesses owners go.

This is a great way to find new business clients.

Also, send out queries to local and regional magazines.

I did this when I was just starting and landed a job as a regular columnist for a local publication.

This gave me some income, some great clips for my resume, and some experience working with an editor.

3. Connect with other freelance writers.

Established freelance writers have all sorts of contacts and tend to know about writing opportunities that aren’t advertised.

Surprisingly, most writers are willing to share this information, particularly if a writing opportunity is in an area outside of their expertise or if they’re booked solid and don’t need more work at the moment.

Join a freelance writer’s group (local or online) and make a point of interacting with the other writers in this group regularly.

I’ve gotten all sorts of jobs this way and I’ve also helped other writers get jobs.

Don't give up on a freelance writing career too soon.

Do what it takes to create a little momentum.

Once you do, it won't be long before your writing career really takes off.

Try it!

For more tips to help you build your freelance writing career, get your free subscription to The Morning Nudge at www.morningnudge.com.

Suzanne Lieurance is a fulltime freelance writer, writing coach, certified life coach, and the author of over 30 published books. Learn more about her services at www.workingwriterscoach.com.

When New Year's Resolutions Don't Work

Usually, I don’t make New Year’s resolutions.  I never keep them.  This year I decided I’d make one resolution.  It seemed like an easy one to keep.  My resolution was to give up my gym membership by the end of January.  I had joined the gym in July with every intention of working out twice a week.  I didn’t show up in July or August or September.  As a matter of fact, as December rolled around 'I had not yet stepped into the gym'.  Why didn’t I cancel my membership?  Because each month I thought, this is the month I would get on track.  So by the end of December, cancelling my membership seemed like an easy resolution.  Unfortunately it took me to the beginning of March to cancel my membership.  I have a busy life and resolutions don’t work for me.  That said, when I clearly define a goal that is important to me, I have learned how to support my goal.

If your writing life is stuck, maybe it is time to step back and redefine what it is that you want to achieve.  Why are you writing?  What are your goals?  Dig deep and determine what it is that you really want. Once you are clear on your true desire, I have found that the following strategies will support achieving your goal.

1.       Define your desire as a SMART goal.  Setting a goal that is Specific, Measureable, Achievable, Relevant and realistic, and Time bound is the first step to success.

2.       Have daily visual reminders of your goal.  Daily visibility is a key to success.  Use post-it notes on your bathroom mirror or have a vision board above your desk.  You can also set your goal as a daily alert on your phone.  It’s easy to forget about your goal, if you don’t see it each day.

3.       Identify a goal buddy to help hold you accountable for your progress.  Having someone to check in with each week will nudge you towards your goal.  Sometimes it’s not an individual but a critique group which holds you accountable for your writing goals. If you don't have a critique group and you can’t identify someone you know as a goal buddy, consider joining one of the following online communities.

               i.      Goal-buddy.com is an online community that matches you with a goal buddy who is striving to achieve a similar goal.

             ii.      Habitforge has an online community and potential for a goal buddy, it is also designed for someone who wants to work on their own.  Habitforge provides daily email encouragement related to your goal.

4.       Track your progress.  You can also use software to keep your goals on track.

               i.       Lifetick is a goal tracking program.  It not only helps you track your goals but allows you to invite others to view your progress.  If you have identified a goal buddy, this is a great way to track each other’s progress and hold each other accountable.

              ii.      Goals on Track is a goal setting software that will help you set SMART goals and track progress. It works with IPhones and androids and best of all it’s free.

5.       Use negative incentives.  Sometimes we need something a little stronger to nudge us on our writing journey.  Try stickK—A commitment contract designed to help people achieve their goals.  According to stickK, people don’t always do what they claim they want to do and incentives get people to do things.  They have found that having a financial stake increases your chances of success up to 3x and having someone as a referee to monitor your progress increases your success 2x.  StickK asks users to sign a binding contract where they commit money that they lose if they don’t achieve their goal.  This is definitely for someone who needs a stick instead of a carrot.

Try a few of the strategies above and your goal just might become reality.  If you have other strategies you use to achieve your goals, I would love to hear from you.

Mary Jo Guglielmo is a writer, educator, and life coach.   For more information check out DoNorth.biz

5 Tips for Your Bio

Whatever business you are in - author, marketer, entrepreneur - you need a bio. In a lot of cases, it's someone's first impression of you.

Here are 5 things you need to know about writing your bio.

1. Write Several Bios. Since you use bios in different places, you'll need versions of various lengths. 

• A mini one (two lines) for your byline and perhaps the first page of your website.
• A concise bio (one paragraph) to incorporate into query and pitch letters.
• A short bio (two to three paragraphs) for your blog, website, and/or book cover.
• A long bio for your media kit or when people want additional information about you.
• Bonus: A future bio: As a fun exercise, write what you want your bio to read a year from now. A future bio will help you stay focused on your aspirations.Just remember to write it in the present tense and to look at on a regular basis. (Keep it near your goals.)

Sometimes it's easy to start with the shortest bio, and then grow the different versions. I recommend beginning with the two- to three-paragraph bio. Then make the more concise versions, before expanding to the long one.

Note: If you are a multi-hyphenate, you may need alternate sets of bios with different emphases.

2. Start from Scratch. People sometimes get tripped up writing their bio, based on their resume or LinkedIn profile. A bio is not a list, it's a narrative, sharing your accomplishments, experience, and expertise. 

Start by reading a previous bio or resume (as a reminder), and then do a brainstorm draft from scratch. Once you get the words out, feel free to double check and make sure you included everything. Then revise until you are comfortable with it.

3. Write After Networking. The best time to write a bio is after you have been at a networking event. You have likely spent a fair bit of time introducing yourself, so your background will be in easy-recall mode.

4. Ask Friends. Curious about which of your characteristics stand out? Ask your friends and peers. People who know and trust you will offer a unique, unbiased perspective. They will definitely come up with things that didn't occur to you.

5. Review and Revise Regularly. In this fast-paced world, your experience and achievements are constantly changing. Once you settle on a bio (or bios) you like, put it in your schedule review and update it on a regular basis. My recommendation is to add a quarterly reminder to your calendar. 

Bonus: Add Your Headshot. No bio is complete without a photo. Don't just tell people who you are, show them. A visual cue will make you more memorable and recognizable, especially when you meet people in person who you only previously met virtually. It's an awesome feeling when people come up and introduce themselves because they know you from your picture.

When you write any bio, remember to use your own tone and style. It's another way for new people to get to know you through your words.

What tips do you have for writing a bio? Share your thoughts in the comments. 

* * *

Debra Eckerling is a writer, editor and project catalyst, as well as founder of Guided Goals and Write On Online, a live and online writers’ support group. 

She is the host of the Guided Goals Podcast and author of Purple Pencil Adventures: Writing Prompts for Kids of All Ages. 

Debra is an editor at Social Media Examiner and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

Tropes in Literature #2: This is My Story

 Tropes can be our enemies or our friends.  These literary devices, characters types, and plot elements are so common and popular that they often seem clichéd.  As I said in my first post on the topic (Mr. Exposition and Captain Obvious), I don't believe that you should never use tropes.  They're popular for a reason.  But I think it's important to be aware of them so that you can choose carefully which ones to use, which to avoid—and which to subvert.  

This is My Story

Tvtropes.org brilliantly collects, links, and names many TV and literature tropes, and this is one of their best descriptions, cleverly using the trope itself: This is My Story.  I highly recommend reading it yourself,

The trope involves opening your story with something like this:  "My name is John Smith.  My story is important because blah blah blah."  Or, "You won't believe this story, but it's mine, and it's true."  Or, "Everything you've heard about me is wrong, so I'm going to tell you this story to set the record straight."  Or, "This is the blah-blahest story you'll ever hear." Or, "My name is blah blah and I'm famous for blah blah." 

Sometimes this really works, like in The Lovely Bones by Alice Sebold: "My name is Salmon, like the fish; first name, Susie. I was fourteen when I was murdered on December 6, 1973."  The brilliant thing here is the shock value.  It's not what you're expecting from a This is My Story opening.  Most of the time, however, I think it's weak.  I want you to show me that your story's interesting or important or unbelievable.  Don't tell me. 

People rave about The Name of the Wind, by Patrick Rothfuss.  I honestly couldn't get into it, but that might have been my state of mind at the time.  It starts, "My name is Kvothe. I have stolen princesses back from sleeping barrow kings. I burned down the town of Trebon. I have spent the night with Felurian and left with both my sanity and my life. I was expelled from the University at a younger age than most people are allowed in."  Massively creative. A taste of intriguing world building.  But then it goes on. "I tread paths by moonlight that others fear to speak of during day."  And on. "I have talked to Gods, loved women, and written songs that make the minstrels weep."  When reading, all I could think was, "Great, another wordy braggart who just won't shut up about himself.  That's all I need in my life."  But it obviously worked for a lot of people. 

Here's how Mark Twain started Huckleberry Finn:  "You don't know about me without you have read a book by the name of The Adventures of Tom Sawyer; but that ain't no matter."  A variation on the theme, with a little added product placement.  Other classics start similarly, as if writing a boilerplate introduction paragraph to a five paragraph essay:  Robinson Crusoe, Great Expectations, various others.  I've also seen Asimov and Heinlein do it in third person.

The Good Soldier by Ford Madox Ford begins, "This is the saddest story I've ever heard."  To me, that's like writing a query letter to an agent and saying, "This is the best book you'll ever read."  Automatic reject.  But again, it obviously worked for some people.

This one's cool, but chiefly because it plays with the trope—and intrigues the reader:  "In a sense, I am Jacob Horner."  John Barth, The End of the Road.  So, in a sense you're not?  Makes me want to read. 

I challenge you, as a writer, to never start a book this way unless you can give it a clever twist.  

Melinda Brasher currently teaches English as a second language in the beautiful Czech Republic.  She loves the sound of glaciers calving and the smell of old books.  Her travel articles and short fiction appear in Go Nomad, International Living, Electric Spec, Intergalactic Medicine Show, and others.  For an e-book collection of some of her favorite published pieces, check out Leaving Home.  For something a little more medieval, read her YA fantasy novel, Far-Knowing. Visit her online at http://www.melindabrasher.com.

The "Small Big" Tactics for Writing Pitches and Selling Books

Writing Pitches (and About Everything Else) That Influence

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

I read and reread The Small Big: Small changes that spark big influence by Steve J. Martin, Noah J. Goldstein, and Robert B. Cialdini. It’s not that it tells me anything new about marketing, writing copy, or putting together great pitches. It’s that it inspires me anew, and reminds me of what a tough job those tasks are and how so many other disciplines are involved, two of my favorites. Words matter. And Psychology. And, yes, capital letters because they are so important.

For instance, here’s a quote that beautifully distills the six principles of marketing for any field you are in:

•    “. . . reciprocity (people feel obligated to return favors performed for them),
•     authority people look to experts to show them the way)
•     scarcity (the less available the resource, the more people want it)
•           liking (the more that people like others, the more they want to say yes to them)
•     consistency (people want to act consistently with their commitments and values)
•     and social proof (people look to what other do in order to guide their own behavior).”

This book includes studies that show people in any industry (including my favorites, those associated with writing of any kind) how to frame what they have to say right down to what to put first, what to stress, and words to choose that influence people in different ways.

This is a book you’ll want to read—and reread—as I do. 

Reread? Well, it is so jam packed you’ll need to go back to it time again to get it all and keep utilizing what it teaches you in everything from your blogging, to your query letters where a great pitch is essential, to writing your synopses. Here’s the link again—in bright red so you you’ll have not trouble finding it and using it:

 http://bit.ly/InfluenceTactics

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Contributed by Carolyn Howard-Johnson, author of the multi award-winning HowToDoItFrugally Series of books--one for writers and one for retailers. She is now working on the third in the seires (after The Frugal Book Promoter and The Frugal Editor), Getting Great Reviews Frugally and Ethically. All her books, including her fiction and poetry,  are available as paperbacks and e-books on Amazon. 

Create Visibility Before Getting Published

The road to publication can be long and winding...and filled with rejection. So, what do you do while you’re submitting your manuscript and waiting patiently? Okay, maybe not patiently, but waiting nonetheless.

That’s easy. And, it’s very important. You begin creating visibility.

I don’t mean standing on the street corner singing at the top of your lungs, I mean creating an online presence that depicts who and what you are. In other words, you need to create your platform.

As founder and editor of Writers on the Move, I meet a number of writers who are reluctant to begin promoting themselves because they haven’t landed a publisher yet. Or, they’re still learning the craft. This mentality won’t cut it today. You need to begin that visibility.

First step in your platform journey is to create a blog. Obviously, you will want to create your platform right from the beginning by posting to your blog with content that is in the genre you are writing.

But wait a minute, let me backtrack. For those who aren’t sure what a platform is, it is a means to let readers know what your area of expertise is. Yes, I know, you might be shaking your head and thinking that you don’t have an area of expertise, but this is how you create it.

The next step (step two) in your journey is to create your platform and online visibility. Learn your craft and as your learning, write about what you learn. In other words, if your book is about cooking, blog about cooking – you will be creating your area of expertise.

The third step - once you feel comfortable adding content to your blog, start writing articles and submitting them to ezines and querying about guest posts. Again, keep them focused on the area of expertise you are trying to create. You may not get paid for them, but they will establish an online presence. And, if your articles are beneficial or interesting to others, it will bring traffic to your site.

The publishing and marketing industry has changed. In today’s writing market publishing houses, big and small, expect you to:

1. Have and online presence (website or blog)
2. Have a platform
3. Have a following
4. Have the potential to increase that following
5. Have a marketing strategy
6. Be able to sell your book

Selling books today is a joint effort between the publishing house and the author. And, if you’re venturing into the self-publishing arena, promoting yourself is even more important. Don’t procrastinate. Start creating your online presence and platform today.

Karen Cioffi is a content marketing instructor for WOW! Women on Writing and Working Writers Club. She is also an author, editor, and ghostwriter.

If you'd like help building and maintaining your author/writer platform, check out:

Give Your Author/Writer Business a Boost with Inbound Marketing
Basic Website Optimization, Blogging Smart, Email Marketing, and Social Media Marketing

MORE ON WRITING AND BOOK MARKETING

Top 5 Reasons Many Writers Don’t Reach Their Potential
Writing Critique Groups Dos and Don’ts
Shaun the Sheep and Marketing with Animation

Writers: Meet Your Alter Ego(s)

Come Out, Come Out, Wherever You Are

Like actors, we writers are well acquainted with our alter egos. Or are we? If an actor's role becomes famous, as in Sean Connery as James Bond and Leonard Nimoy as Spock, the role takes on a separate existence. "Although other actors have portrayed [James Bond], Connery made him famous, and his trademark style is often pointed to as the 'true' Bond." Wisegeek.org The opposite was true for Nimoy, who titled his first autobiography, I Am Not Spock; then had a change of heart and titled his second book, I Am Spock.

We create a character often by piecing together various personalities of people we know, sprinkling in generous amounts of seasonings such as humor, intrigue and adventure; and known or unknown to us, adding a dollop of ourselves.

My brush with this subject, which amounts to a revealing personal experience and a Google search for this post, has sparked a desire for further research. What is alter ego? How can it best be used in creating characters?

A Sampling of Definitions

• Webster's Collegiate: A second self; a trusted friend; the opposite side of a personality.
• American Heritage: Another aspect of one's personality.
• Wikipedia: A second self, which is believed to be distinct from a person's normal or original personality.
• Dr. Carolyn Kaufman: It is normal to have multiple ego states. Everyone has them. Dr. Kaufman's example is the "you" who, at Thanksgiving dinner with your in-laws, acts different than the "you" out on the town with friends. These two "you's" are different sides or facets of you. She goes on to write that it's even normal for your various ego states to have different names, such as Mrs. Uptown at work, and Kitty with friends.
• Problem ego states: Dr. Kaufman's book, The Writer's Guide to Psychology: To Write Accurately about Psychological Disorders, Human Behavior, and Clinical Treatment, provides information on borderline personality, dissociative identity disorder, mood and anxiety disorders, treatments, therapies, and character-building. She states on her blog that she wrote this book to aid writers in understanding the personality so their characters' behavior is accurate. An excellent example of dissociative identity disorder, or DID, is portrayed on the Showtime show, United States of Tara (final episode: June 20, 2011). Toni Collette stars as a suburban housewife and mom living with DID. In the show, her family never knows who will greet them when they come home: Tara herself, or "T," a flirty teenager; Buck, a beer-swilling Vietnam vet; Alice, a perfect TV 1950's mom, or other alter egos.

The Fight against Good and Evil: Living a Double Life

Superheroes top the list of those who fight the good fight.

• Superman/Clark Kent: Appearing as a "mild-mannered" newspaper reporter allowed Superman to live among the people of Metropolis without giving away his identity.
• Batman: Disguised himself to fight crime.
• Spider-Man/Peter Parker: Peter takes on the role of "vigilante" after going on a high school science trip and getting bitten by a radioactive spider; and suddenly becomes stronger, faster, and can shoot webs, climb buildings, and  jump great distances.

The Famous Split Personality: Jekyll and Hyde
Scottish author Robert Louis Stevenson created Dr. Jekyll and Mr. Hyde in the late 1800s. His story was based on recurring nightmares he had of living two opposing lives. The story actually portrays a borderline personality, according to Wisegeek.com. Due to a scientist consuming a substance in an experiment, Dr. Jekyll became "congenial and moral," while his alter ego, Mr. Hyde, was "wicked and unmoral."

A Sampling of Alter Egos in Film

• Black Swan: The protagonist Nina Sayers, played by Natalie Portman, faces her alter ego, the character of the Black Swan.
• Breaking Bad: The protagonist, Walter White, a high school chemistry teacher, uses his alter ego, Heisenberg, to become a player in the drug world.
• South Park: Butters Stotch created an evil alter ego, Professor Chaos, out of frustration.
• Our Gang: In the episode, "Mama's Little Pirate," Spanky gets in trouble, gets sent to his room, and he talks to his alter ego.

Make Room for More
A young man I went to high school with (to me he'll always be the popular guy I remember) didn't find out he's an artist until later in life; had no clue. As for my discovery, it came as a surprise, not from writing, but from a quartet I took part in. We sang popular songs for events in our community, some humorous. Our guitar player's wife would patiently listen to our practices (she had no choice--we took over her living room). I made a joke once and saw that she genuinely thought it was funny. That did it. I wound up as the group comedian and since then have continued to develop this humorous side with friends and in my books.

Dr. Kaufman writes in her blog that some people are more aware of these different ego states than others, especially if they play very diverse roles in life. I have come to understand that although you infuse each of your characters with their own, unique personality, each of these aspects are part of you. Just as it's a good idea to create a profile for each of your characters, then, why not profile your alter egos as they reveal themselves?

Sources: Photo by Linda Wilson; Urbandictionary; United States of Tara.

Next month: Writers: Pin Down Your Alter Ego(s)

Linda Wilson, a former elementary teacher and ICL graduate, has published over 100 articles for adults and children, and six short stories for children. Recently, she completed Joyce Sweeney's online fiction courses, picture book course and mystery and suspense course. She is currently working on several projects for children. Follow Linda on Facebook.

The ABCs of Writing - Tips for New Writers

When I began a serious writing career, the first step was to get organized and establish a regular routine.

Here are some tips to encourage new writers to get started. It is not exhaustive, but purposely short to get you going.

A is for action.

To be successful in anything, it requires action. You have to have a plan and then you have to follow the plan. It is important to set 3 goals for the year and then list specific, daily and weekly objectives to accomplish those goals. This will keep you on track.

For example, if writing for magazines is one of your goals, your objective is to decide how often you will submit an article (e.g. one per week). If writing a book is another goal, you will decide how much time or how many pages you will write each day or week.

Writers can have so many ideas it is easy to dream about them and not act upon them. A plan of action is crucial for your success.

B is believe in yourself.

You are unique. You have something to say. No one can write it quite like you.

There are lots of magazines and books in the world, but there is always room for more article or story. The world is always changing and creating fodder for the next story. 

Of course, your first published work is a real boost to believe in yourself. Until that time comes (and it will come), keep at it and don't give up. 

C is for challenges.

Needless to say, our lives have challenges. Some are serious and out of our control. Some are mere distractions we can eliminate. 

Don't let challenges stop you. Learn to navigate through them. Often, these challenges make us better writers. We learn patience, endurance, and even find our challenges can help others through our writing.

After the death of my oldest son, blogging became therapy for me. My desire to help others naturally unfolded from a very difficult and challenging time. Not only for those who lost a child, but anyone who needed hope during painful situations in life. 

You might be chugging along with a good routine and a challenge comes along, disrupting your rhythm. It could be submission rejections, computer problems, illness, job loss - it will slow you down but don't throw in the towel. Become stronger and allow your challenges to define who you are and what you write.

D is for determination.

It goes without saying, right? Anything worth pursuing takes determination. 

Some of us hit the brick wall sooner than others, but we all hit it eventually. Thing is, what will you do after you hit it?

Once you find your niche and get momentum, there will be plenty of reasons that come along to thwart your writing goals. Sometimes we must pull back but then we have to get back on track. 

I have had those seasons of not submitting articles regularly for various reasons. Don't let that season go too long. Be determined of your potential and success!

E is for earning money.

It's the best feeling in the world to get paid for what you write. You may have a long term goal in mind to write a book. Meanwhile, freelance writing can earn you money now. 

Checking online job boards consistently provide more opportunities than you can imagine. There is a continual need for freelance writers - everything from resume writing to product descriptions. 

Next month, we will continue with the ABCs of Writing - letters F-J.

Photo Credit interphasesolution.

~~~

After raising and homeschooling her 8 children and teaching art classes for 10 years, Kathy has found time to pursue freelance writing. She enjoys writing magazine articles and more recently had her story, "One of a Kind", published in The Kids' Ark. You can find her passion to bring encouragement and hope to people of all ages at When It Hurts - http://kathleenmoulton.com

DIY marketing with graphics

photo courtesy of
blackzheep  Free Digital Photos.net

We all know that the ideal when it comes to books and book marketing is to hire a professional for the non-writing tasks. A cover artist, a gaggle of editors or one who can multi-task, are the accepted norm.

But professionals cost and when you're starting out, you need to balance your outlay with projected income. We all hope we've produced a best seller. But beware. The market in books and e-books is more saturated and competitive than ever before.

There's no harm in experimenting with your own graphics and seeing what you can do for yourself. And there's no end of help and information free on the Internet.

Try cartoons

I have always loved the animated messages presented by cartoon characters and never realized it was possible to produce them easily--and free--thanks to sites like PowToon.

Find out how to produce a book trailer.
Download pdf instructions and have fun.

If it doesn't work out for you, no harm done. Save until you can afford one created by a professional. 

Try infographics

 Infographics are an enjoyable and popular way of sharing information. With so many demands on our time, graphics are a fast and fun way to grab attention. Tom Fanelli shared an easy step-by-step tutorial on using Canva for infographcs. Canva has its own Design School and their suggestions go a long way in helping you design an image with a professional appearance.

Try Covers

If you do want to design your own book covers, Canva again has templates to help. Study sites like Book Covers Anonymous for ideas. Use a site like CoverCritics to test out your new cover before you publish. 

Designing a cover for a report or information product you are giving away as a marketing incentive is an excellent idea especially if you are using a PLR as a base. You are always given covers for PLR reports but to make yours stand out, it should have an original cover.

Sharing Ideas

Do you create your own graphics? Make infographics? Design covers? Is it cost effective? Please share your thoughts in the comments below.

Anne Duguid Knol

A local and national journalist in the U.K., Anne Knol is now a fiction editor for award-winning American and Canadian publishers. As a new author, she shares writing tips and insights at Author Support : http://www.authorsupport.net .

Her Halloween novella, ShriekWeek is published by The Wild Rose Press as e-book and in print  included in the Hauntings in the Garden anthology. (Volume Two)

At last starting to write something else...

Your Book—The Best Business Marketing Tool

Everyone is looking for the silver bullet to propel their small business into the stratosphere. Yes there are many possible tools and shiny objects. One solid tool which gives and gives yet is often ignored is right in front of you: a book.

The book works for you 24/7 and promotes you as a business owner and expert. There are great books and there are poor books. To be successful you need to strategically take these three steps before you write your first word:

1. What is my area of expertise as a small business owner?

2. List 10 benefits or advantages you can give to others from your unique skills and viewpoints.

3. Return to your list and think of stories or personal experiences you have had to illustrate these advantages.

You have just created the outline for your book. People love stories and takeaway lessons from your experiences. I wrote a book for Joe Leninger who traded for ten years in the Eurodollar Pit of the Chicago Mercantile and made a million dollars every year for ten years. Our book, Lessons from the Pit, was built around stories and lessons. You can write the book yourself then go to an editor to get it polished. Or you can speak your book. A book will build credibility, get you speaking gigs and much more. The key is to create value for your reader. I suggest a 40,000 to 50,000 word book which is about 200 pages. This length has substance yet is not overwhelming to the reader.

Whether you publish your book with a traditional publisher or self-publish it, I encourage you to write a book proposal. Editors and literary agents use this specialized document to evaluate your idea. If you write one, you will have the tool you need to successfully approach them. If you do the book yourself (self-publish) a book proposal will help you develop a business plan for your book. I’ve written many proposals and read many more of them. You can learn the details using my free book proposal checklist at: http://terrylinks.com/bookcheck If I can help you, reach out to me. My email address is in my twitter profile. 

Todd Ordal has written an example of a solid business book called Never Kick A Cow Chip On a Hot Day (Real Lessons for Real CEOS and those who want to be). Notice Todd’s different title and his quality writing combined with an excellent cover design and a growing presence in the marketplace. I acquired this book for Morgan James Publishing. You can learn a great deal studying the details of this book. Then do likewise with your own business.
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W. Terry Whalin, a writer and acquisitions editor at Morgan James Publishing, lives in Colorado. A former magazine editor, Whalin has written for more than 50 publications including Christianity Today and Writer’s Digest. He has written more than 60 nonfiction books including Jumpstart Your Publishing Dreams. His website is located at: www.terrywhalin.com. Terry has over 165,000 twitter followers.

Writer's Block - Getting Past Fear

Writer's Block: According to Webster's Dictionary.

The problem of not being able to think of something to write about, or not being able to finish writing a story, poem, etc. A psychological inhibition preventing a writer from proceeding with a piece.

Yeah, I think writer's block is about fear. Plain and simple. The fear of failure - my work will not be good enough to: publish, win a contest, excite fans, or please my parents. Or it's a fear of success - what would happen if I became famous and everyone was reading my work? How would that change my life? (Many of you might be thinking that would be an awesome problem to have, but almost the same number of people are afraid of success as there are people afraid of failure.) Both fears stop you from writing - they are the cause of writer's block. 

How do you get around the fear?

1. Recognize that fear might be the thing that is preventing you from writing. Sometimes the process of identifying the cause can allow the breakthrough. "I'm afraid, and I don't want to be caught in fear, so I'm going to sit down right now and get to work."

2. If recognition isn't enough - sit with the fear. Recognize that fear is the problem, then determine where your fear comes from and allow yourself to release that fear. Today you do not have to be a best selling author, or show your parents your novel, or do anything else, but put words down on paper for yourself. Push that inner critic who is always striving for perfection away - far, far, far away. You don't need him today. 

3. Change from focusing on the fear to focusing on the love. Why do you write? Love of words? Love of story? Love of the time sitting in contemplation with your journal? Whatever excites you about your writing process, make that what you focus on. When you exchange love for fear your writing mind will automatically open and allow the process to begin. 

Good luck and happy writing!

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D. Jean Quarles is a writer of Women's Fiction and co-author of a Young Adult Science Fiction Series. Her latest book, Solem was released February 2016.

D. Jean loves to tell stories of personal growth – where success has nothing to do with money or fame, but of living life to the fullest. She is also the author of the novels: Rocky's Mountains, Fire in the Hole, and Perception, and the co-author of The Exodus Series: The Water Planet: Book 1 and House of Glass: Book 2. The Mermaid, an award winning short story was published in the anthology, Tales from a Sweltering City.                                                                                             

She is a wife, mother, grandmother and business coach. In her free time . . . ha! ha! ha! Anyway, you can find more about D. Jean Quarles, her writing and her books at her website at www.djeanquarles.com                                      

You can also follower her on Facebook.

Writing, Marketing, Platform Oh My

Writing, marketing, developing a platform, editing, monetizing, and the list goes on for a writer who wants to make a business of doing what they love.... WRITING. Add in the normal distractions that life can bring on a daily basis and it can be easy to lose focus. I know because it happened to me.

Does it happen to you?  You become so wrapped up in the process of marketing, branding, networking, generating new ideas, and goal setting with an action plan that you look back and find no words on the page... and those words, characters and story lines rattle around in your head trying to find their place on the page have to wait for again another day. Life's little distractions can all but halt the best of us.

So how do you tame the "distraction monsters" that try to steal your writing time? First deciding what is important to you is a big part of how you decide where to put your effort. For some, life's distractions do become more important than the writing and marketing at some point in life. Your state of health, your current financial status, and family obligations also can become distractions and may even force writing and marketing to take a back burner for a time. But if your decision to pursue your writing is burning in your heart there is a way.

Fifteen minutes a day... that is all it takes to write something. Fifteen minutes for a character description, fifteen minutes to send a marketing email to your local newspaper, fifteen minutes to network with other writers on your preferred social media site..... fifteen minutes today and every day notches out 105 minutes a week for writing and developing your platform. It can be done.

The lesson here is to rid yourself of any guilt because you haven't written or because you needed to take a break from promoting your writing. Get back on track and write. Many may not agree but writing comes first at least initially.... you cannot promote or market if you don't have something solid to offer.

Once those ideas start showing up on the page with those precious words coming from your heart the rest will follow. Time for marketing and promoting will fit easier into your daily schedule because now you are focused and know where you are headed. The ideas will flow because you are doing what you love. If you have dry periods where you have lost focus or have had been invaded by the "distraction monsters" simply go back to fifteen minutes a day. It worked for me.

Terri Forehand is an author and neonatal nurse. She lives with her husband in the hills of Nashville Indiana where they also own a small fabric shop. She is currently working on several projects including stories about quilting for kids. Visit her blog at http://terri-forehand.blogspot.com

A Sweet Offer for Valentine's Day!

Here's a sweet offer for Valentine's Day – the most romantic day of the year – if you've been thinking about writing a romance but weren't sure how to get started.

Sign up for my free e-course, How to Write a Sweet Romance, and I'll take you step-by-step through the process I use to write sweet romance.

Every year, Wendy Dewar Hughes and I sponsor several sweet romance writing contests. The winning stories are published in one of our romance anthologies.

Here are the trailers for two of these books. They might give you some ideas for your own story.

Sweet Christmas Love



Sweet Summer Love



Happy Valentine's Day!

Suzanne Lieurance
The Working Writer's Coach

Looking for Love? Better Think About the Words You Use

Online dating services are a HUGE business now. People are looking for relationships, companionship, marriage partners, and even just friendships and they're using these services to find what they're looking for. And, to do this, they need to fill in profiles. This means they need to use WORDS! They need to write effectively.

Well, our friends at Grammarly.com, the team behind the popular writing app, partnered with the online dating website eHarmony to determine whether the writing skills displayed in people’s online dating profiles affect their chances of finding romance. Grammarly summarized the results, along with other online dating statistics, in an infographic.



This infographic is attributed to Grammerly.com.

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