Unique Holidays: Don't See Anything You Like? Create Your Own

Writers and authors need to always be marketing! That means, developing a platform, such as a blog, podcast, or video series, and spending time on social media. So many places ... but how do we find new things to post? 

News, interviews, trivia, lists posts, and essays make for great content. But one of the best places to spark creative ideas is holiday calendars. Yes, traditional holidays work too. But I am a fan of creating content around unique holidays, like those found on HolidayInsights.com.

For instance, for writers, there's National Tell A Story Day on April 27, National Punctuation Day is September 24, and National Novel Writing Month is November. There's actually a whole list of writer holidays. 

Plus, there's The Nibble for food holidays, On-this-day.com to identify special days that relate to your books and/or business, and Positively Woof's Pet Holiday Calendar for those with a pet ... or pet-centric themes in the life or businesses.

Once you find your holiday ...

1. Brainstorm Content Ideas

2. Write your text 

3. Gather images

4. Construct your posts

5. Release 

6. Rinse and repeat

7. Be sure to keep a content calendar to track all of your ideas

 

While there are menus of holiday possibilities everywhere, what happens when you can't find a holiday that meets your needs? Simple. Create your own. That's what I did!

Let's go back to National Novel Writing Month. As we approached November, I found myself wanting to commit to some sort of monthly challenge, but didn't have the time for NaNoWriMo. 

I asked myself what I wanted to do more of in November. The answer: Dance! And #DaEvDaNo - Dance Every Day in November - was born.

First, I checked Twitter to research the hashtag. I created an image. 

Then, I put up a post on LinkedIn and started Tweeting about it. 

When creating or tagging onto existing holidays, the trick is to keep things simple. You don't need to overcomplicate things to come up with amazing content! You just need to do it.

Looking for new ways to put yourself out there? Uplevel your creativity and share your spin on an existing celebration ... or create one of your own!

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What's your ideal unique holiday? ANd how do you use it to support your business? Please share in the comments.

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Debra Eckerling is the award-winning author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals and founder of the D*E*B METHOD, which is her system for goal-setting simplified. A writer, editor, and project catalyst, Deb works with entrepreneurs, executives, and creatives to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging and Purple Pencil Adventures; founder of Write On Online; Vice President of the Los Angeles Chapter of the Women's National Book Association; host of the #GoalChat Twitter Chat, #GoalChatLive on Facebook and LinkedIn, and The DEB Show podcast. She speaks on the subjects of writing, networking, goal-setting, and social media.

Podcast Guesting: 10 Ways to Find Podcasts Where You Can Pitch Yourself

There's nothing like sharing your enthusiasm for your projects through a podcast. When you are interviewed - whether it's on camera or audio-only - you get to share your expertise, as well as talk about your books and your business. Plus, it's so much fun!

As an extrovert, I love interviewing - I host the #GoalChat Twitter chat, #GoalChatLive show on Facebook and LinkedIn, and The DEB Show podcast - and being interviewed. 

The challenge for authors, experts, and entrepreneurs is finding good podcasts, along with hosts who ideally share your interest, values, and energy.   

Last month, I wrote about how to be a good guest on a podcast, video show, or blog. In this post, I will share tips for finding podcasts to pitch.

But I am getting ahead of myself...

 

Here are 10 Ways to Find Podcasts to Pitch 

 

1. Check Your Podcast Player. What podcasts do you listen to? Are any of them a good fit for you as a guest? As a fan of a podcast you pitch, you are at an advantage, since you know the show.

Get Recommendations. You can ...

2. Ask Your Friends. Who has a podcast? Who listens to podcasts? 

3. Post to Social Media. (Same questions as #2.)

4. Ask Hosts. The podcast community is small. After you are interviewed, see if the host can recommend you as a guest to any friends.

5. Check Your Peer's Media Pages. See where your friends, as well as your competitors, have been interviewed.  

6. Suggest Podcast Swaps. Interview your peers and ask that they do the same. 

Do Podcast Networking

7. Join Facebook and LinkedIn Groups. There are plenty of social networking groups dedicated to matching podcasts with guests. Do a search. 

8. Sign Up for Podcast Matchmakers. Options include 

 PodcastGuests, Podbooker.com, Match.fm, and Poddit.net.

9. Go to Podcast Meetups. Groups, such as Speakers Playhouse and Podcasters Connect & Collaborate, run the speed-dating version of podcast pitching. 

10. Attend Online Mixers. Meet new people, so you can expand your network. You never know who the people you meet know... Then go back to #2 and #3.

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Before pitching a podcast, be sure to listen to at least a few episodes. You want to have a sense of the person you are talking to and their beliefs. For instance, if you are a vegetarian cookbook author, the Meat America Podcast would not be a good fit. (Yes, a googled it. That podcast does exist!)

Once you find a podcast you like, write a review, tweet about it, and interact with the host on social media. That way, when they receive your pitch, it will not be from a total stranger.

When you pitch, you want to stand out. Be sure to personalize your email: call the host by their (spelled-correctly) name and reference something specific as to why you like the show. Share who you are, why you are a great fit for their podcast, and talking points. Bonus points for referencing your social media following and how you plan to promote the episode.

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When you pitch yourself to be on a podcast, let your enthusiasm shine through. After all, you are doing the hosts a favor, as they are always on the lookout for great guests! 

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What's your best tip for finding podcasts to pitch? Please share in the comments.

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Debra Eckerling is the award-winning author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals and founder of the D*E*B METHOD, which is her system for goal-setting simplified. A writer, editor, and project catalyst, Deb works with entrepreneurs, executives, and creatives to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging and Purple Pencil Adventures; founder of Write On Online; Vice President of the Los Angeles Chapter of the Women's National Book Association; host of the #GoalChat Twitter Chat, #GoalChatLive on Facebook and LinkedIn, and The DEB Show podcast. She speaks on the subjects of writing, networking, goal-setting, and social media.

Guesting 101: How to Be a Good Guest on a Blog, Podcast, or Video Show

Writers must be promoters. After all, how else are new readers going to find us? 

One of the best ways to get introduced to new audiences is to be a guest for other writers. This could be a blog interview, guest post, podcast, or video show (pre-recorded or live). Traditional media is good too, but that's another article altogether. They introduce you to their community and vice versa.

Many people use guest appearances to get referrals for other guesting opportunities. Finish a show and ask the host if they have any recommendations or intros for you. The key to leverage that strategy is to be a good guest.

Here are Tips for Being a Good Guest ... and Tips for Hosts too

For Hosts: 

- Set Expectations. Send instructions - specs on your needs/what your guest can expect - ahead of time. Send connection requests on Facebook and LinkedIn. Ask for their short bio, headshot, and social media profile links (and follow their accounts). This will make compiling posts and sharing easier. 

For Guests:

- Follow the Instructions. This includes requests for your profile and social media info, as well as word count and deadlines. Also, if you are being recorded, be early, especially if it's a live broadcast. Follow your host's social media accounts, comment on posts; be an active member of their community.

For Hosts:

- Send a Calendar Invite. This is essential for audio or video recording appointments, especially live shows. However, you can send an invite as a reminder for the due date of a guest post or interview. 

For Guests: 

- Test Your Tech. Super-important for recording is to have good lighting, a nice background, and earbuds or a microphone (there's too much external noise when you use the computer speakers). 

For Hosts: 

- Make the Content Easy to Share. Send links for live events to your guests beforehand, so they can pass them along to their communities. That way, their people can watch in real-time. Also, send links - with custom images - to your guests after their blog post, podcast, or video interview goes up. 

For Guests:

- Share the Content. Also, keep an eye out for comments and respond to them.

For Hosts:

- Thank your Guests. Let them know you appreciate their time.  

For Guests: 

- Thank your Hosts. Let them know you appreciate their time. Also, if it's a podcast, leave a positive, thoughtful review.  

For Hosts and Guests: 

- Continue the Relationship. Stay in touch. Continue to comment on each others' posts. Ask how you can support each other. Suggest a blog or show swap. And see if they know of any good fits for your blog or show, as well as recommendations or introductions for you. 

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I host the Sunday night #GoalChat Twitter chat, Monday #GoalChatLive show (broadcast on Facebook and LinkedIn), and Thursday Podcast, called The D*E*B Show (which is the podcast version of my Live). I do blog posts recaps of each ep - along with links to my guests' websites and information they mention. It's a lot of work, but the idea is to create content that benefits everyone.

You want any guest relationship to be win-win.  

One thing is certain: All guests leave an impression. It's up to you what that impression is, so make it a good one.  

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What's your best tip for being a good guest? Please share in the comments.

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If you need some help setting and achieving your goals, please reach out!

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Debra Eckerling is the award-winning author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals and founder of the D*E*B METHOD, which is her system for goal-setting simplified. A writer, editor, and project catalyst, Deb works with entrepreneurs, executives, and creatives to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging and Purple Pencil Adventures; founder of Write On Online; Vice President of the Los Angeles Chapter of the Women's National Book Association; host of the #GoalChat Twitter Chat, #GoalChatLive on Facebook and LinkedIn, and The DEB Show podcast. She speaks on the subjects of writing, networking, goal-setting, and social media.

Get Moving: 5 Fitness Goals for Writers

A lot of people see fitness - working out - as a necessary evil. That first part is correct.

Fitness relates to your physical, mental, and spiritual well-being. But, let's face it, working out, has a positive impact on all three. 

The truth is, personal and professional goals are forever intertwined, Feel good and you are more productive at work. When work goes well, typically so does your personal life.

As writers, our default mode is sitting at the computer. But it doesn't have to be.

Having trouble committing time and energy to a regular workout?

Here are 5 fitness goals for writers:

1. Explore Workout Videos. Like with any business service, you will connect better with some trainers than others, There are a plethora of workouts from which to choose on YouTube, Instagram, and Facebook. Start searching.

2. Find a Workout You Enjoy. Test out different types of exercise until you find one that fits you. If you enjoy your workout, you are more likely to do it. 

3. Start Small. A 10-minute workout still counts as a win. Don't go overboard with new workout goals ... you may burn out, over-do things, and/or potentially hurt yourself.  Instread, start small, pace yourself, and build up to longer workouts.

4. Join a Community. There are plenty of fitness groups for sharing and reporting on workout goals. You can also share your goals and wins in my Write On Online Facebook Group or on my weekly #GoalChat Twitter chat.

5. Track Your Progress. Keep a log of your workouts, including what you did, when, and for how long. Seeing your progress with help motivate you to keep going! 

Bonus: Set rewards for accomplishing your fitness goals. You worked hard on working out. You deserve it! 

Committing to fitness - much like your commitment to writing - is a gift to yourself. So, choose yourself.

And, remember, you can do it!

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For more on Fitness, watch this week's GoalChatLive:  

What are your fitness goals? Please share in the comments.

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Need some extra help setting and achieving your goals? Please reach out!

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Debra Eckerling is the award-winning author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals and founder of the D*E*B METHOD, which is her system for goal-setting simplified. A writer, editor, and project catalyst, Deb works with entrepreneurs, executives, and creatives to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging and Purple Pencil Adventures; founder of Write On Online; Vice President of the Los Angeles Chapter of the Women's National Book Association; host of the #GoalChat Twitter Chat, #GoalChatLive on Facebook and LinkedIn, and The DEB Show podcast. She speaks on the subjects of writing, networking, goal-setting, and social media.

What's Your Summer Fun Goal? A Book, Novel, or Screenplay Passion Project

Summertime! And the living is ... easier than it's been in a while. Still, there are plenty of challenges in the latest normal.

Want to know one of the best things you can do for yourself right now? Choose a summer goal and work toward getting a win!

• What's that project you love but can never quite get to?
• Where is the book draft that has only one - very well-edited - ch
  apter?
• What is one publication you've always wanted to write for but never even pitch?

Btw, summer goals are not limited to writing passion projects. You can also:

• Plant a garden
• Cook a feast ... or several 
• Start a new workout routine
• Find a new job
• Launch a side hustle

Ready for a win this summer? I'll make it simple. After all, I am all about goal-setting simplified.

Take my Summer Goal Challenge!

Here's what you need to do:

1. Go in your calendar and look at your availability

2. Make an appointment with yourself at least once a week to work toward your goals

3. Choose a goal that you can easily achieve

4. Steadily work toward it each week

5. Report on your progress - here or via my Thursday LinkedIn check-in posts

Bam! Before you know it, you will have a win!

Because sometimes all it takes to get a win is to claim a win. Then work towards it a little at a time.

Remember, you can do it!

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What is your #summergoalchallenge goal? Please share in the comments.

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Need some extra help setting and achieving your goals? At the time of this posting, the ebook version of Your Goal Guide is on sale at Amazon. Be sure to join the Your Goal Guide Facebook group too!  

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Debra Eckerling is the award-winning author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals and founder of the D*E*B METHOD, which is her system for goal-setting simplified. A writer, editor, and project catalyst, Deb works with entrepreneurs, executives, and creatives to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging and Purple Pencil Adventures; founder of Write On Online; Vice President of the Los Angeles Chapter of the Women's National Book Association; host of the #GoalChat Twitter Chat, #GoalChatLive on Facebook and LinkedIn, and The DEB Show podcast. She speaks on the subjects of writing, networking, goal-setting, and social media.

7 Ways Authors Can Support Their Author Friends: Kindled Spirits

As authors, we have an advantage in the online world, whether we realize it or not. Fiction. Nonfiction. Screenwriting. Poetry. Essays. Articles. It applies to all. 

In order to connect with our audience, authors must be active on multiple platforms - websites and social media, as well as live and virtual stages. This leads to a plethora of opportunities to collaborate, support, and highlight our author friends. 

When Dr. Meg Haworth (author of Get Well Now; Healing Yourself with Food and The Power of The Mind) interviewed me for her YouTube series earlier this week, I noted how in three months, we will have collaborated five times. 

- We met when we were interviewed for a Meet the Author series

- We both spoke at Alina Fridman's Finding Fabulous Summit

- Meg was a guest on my live show in May 

- I will be a guest on her YouTube series in July

- We are speaking on a self-care goals panel for the Women's National Book Association - San Francisco Chapter Lunch N Learn in July 

As "Kindled Spirits," as Dr Meg called it. we know there is more to come.

Here are 7 easy ways authors can support each other through collaboration: 

1. Create a Joint Blog. Writers on the Move is a great example of authors coming together to share their knowledge.

2. Trade Book Reviews. On Amazon, Goodreads, or write one on your blog.

3. Do Interview Swaps. This can take place on a blog, live show, video, or podcast.

4. Spread Social Media Love. Make a point to tweet or post about an author-friend at least once a week ... once a day is even better. Share their books, an article, or a photo. You can also take the time to comment on their posts.  

5. Curate Panels and Events. Create events with author friends in mind, so you can ask them to participate.

6. Send Ideas. Do you receive a newsletter that shares podcast interview opportunities? Are you part of a cool networking group or meetup? Share the deets with author friends who would get the most out of it! 

7. Refer and Recommend. When someone asks for a referral - whether it's a speaker for an event, a book for a book club, or an author interview - think of who you know who would be a good fit and make an intro. Keep a list of author friends, along with their specialties. Don't know what that is? Just ask.

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As an author, getting out there is a lot about the power of relationships. Authors' relationships with other authors: priceless!

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How do you support your author friends? What collaboration opportunities get the best results? Please share in the comments.

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Watch the Ladies Take the Lead Meet the Authors Panel: 

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Debra Eckerling is the award-winning author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals and founder of the D*E*B METHOD, which is her system for goal-setting simplified. A writer, editor, and project catalyst, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages; founder of Write On Online; Vice President of the Los Angeles Chapter of the Women's National Book Association; host of the #GoalChat Twitter Chat, #GoalChatLive on Facebook and LinkedIn, and The DEB Show podcast. She speaks on the subjects of writing, networking, goal-setting, and social media.

7 Ways to Be Healthier Right Now

After a very long 14 months of isolation, things are finally starting to open up. Depending on where you live and what you do, you'll have a different level of change. 

But remember this: no matter what your level of active out-of-the-house lifestyle, any change is stressful. This means that prioritizing self-care ... and renewed attention to your health!

Here are 7 health goals you can set for this spring, summer, and beyond: 

1. Commit to Work Boundaries. When the topic of self-care comes up, this is always my first recommendation. Set a time to stop working every day ... and then set a cutoff for looking at your email ... come on, we all do it. While you're at it, schedule time for lunch, breaks throughout the day, and time off on the weekends. When you are fully present 

2 Eat Healthier. This can mean different things for everyone. For some, eat healthier equates to adding a vegetable to your meal ... or eating healthier snacks ... or fewer snacks. Others may want to set a goal to do more cooking and get less prepared foods. Whatever your food-prep habits, there should be something you can do to up the "healthy" on your eating.

5. Find a Workout You Like. You are without a doubt more likely to exercise if you enjoy the exercise you are doing. Now that nearly everything is online these days, you can sample different types of workouts. You can try kickboxing one week, Zumba the next. Or just do some good old-fashioned walking, running, or biking. Set a reasonable workout schedule ... and follow it!

4. Drink More Water. This one always gets me. Hydration is super-important. And I always mean to drink more water, but sometimes get distracted from my water-drinking goals. Set water reminders on your smartwatch, or in your calendar. Or just drink a glass before each meal, and also mid-morning, mid-afternoon, and throughout the day. Figure out what a good water-drinking habit is for you ... and do it!

5. Start Meditating. Take up a Hobby. Or Both. Find a fun, healthy activity for your downtime.

6. Remember to Breathe. Are you stressing out? STOP. Feels better, right? When I get stressed out, I allow myself two minutes to feel it,  then it's back to business as usual. That may not work for everyone, but you know how your body functions, so see what works for you.

7. Get Good Sleep. A good night's sleep sets any day up for success, so stop burning the midnight oil. Turn off the devices while you are winding down at night - the National Sleep Foundation says 30 minutes before you go to sleep. Maybe treat yourself to a new pillow, as a reward for shutting down early. And get some good zzzzs.

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No matter what you do or where you work (from home, office, or hybrid), good health is always in style. Take care of your body ... and your body will take care of you.

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What's your best healthy-living tip? What are your health goals? Please share in the comments.

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Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals and founder of the D*E*B METHOD, which is her system for goal-setting simplified. A writer, editor, and project catalyst, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, founder of Write On Online, Vice President of the Los Angeles Chapter of the Women's National Book Association, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

How to Choose Yourself

Want to achieve your goals? The first step is to choose yourself. Give yourself the gift of time to do the things you love!

Easier said than done, right? 

We are all busy. Work from home (or hybrid), school at home (or hybrid). Chores, family bonding, responsibilities, obligations, drama ... life stuff...  

How can you possibly have time to do your want-tos - your creative projects, writing projects, passion projects, marketing, networking - when you are constantly bombarded by have-tos?

Time will never find you. You have to find the time. 

Schedule a weekly (or several times per week) appointment with yourself to work towards your goals. It can be 30 minutes a few times a week, a 2-hour block of time once a week, or a mixture. Put these meetings in your calendar, so others cannot take that special time from you.

The activities can change, and if you want to move your appointments around, that's fine. For instance, you are attending an event or coordinating with a friend. But the rule is you can never delete them.

What can you do during that time? The list is endless, but I have some ideas that will get you started.

Here are 8 things you can do when you consciously choose yourself: 

1. Recharge. Read a book, meditate, watch TV, play a game, nap. 

2. Self-Care. Exercise, cook something healthy, treat yourself., unplug

3. Set or Review Goals. Don't know what you want? Take the time to figure out what that is. (For help with this, check out Your Goal Guide) If you know what you are working toward, use goal-time to review your progress, make lists, and brainstorm new ideas. 

4. Write. Finish that novel, non-fiction book, screenplay, poem, essay, or article. Or start something new.

5. Journal. Write for fun, to relieve stress, or just to gather material for your next writing endeavor.

6. Attend Networking Events. You cannot achieve your goals alone. You need your network. Find online events with like minds, and build your tribe.

7. Learn. Like networking events, there are plenty of opportunities for continuing education from the comfort of your computer. Watch YouTube videos, attend webinars, find summits, listen to podcasts. There is so much low- and no-cost information out there, you just need to look for it! 

8. Have fun! Sometimes having fun is the best thing you can do to lift your spirits and feel good. Playtime - whether it's crafting, dancing (my fav), practicing an instrument, laughing - is frequently the best use of time!  

Make sure to choose yourself on a regular basis, whether you spend this time on a writing project, a fun hobby, or pure-and-simple downtime. 

That wonderful, happy, refreshed energy will spill over into all other aspects of your life!

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How often do you choose yourself? What does "choosing yourself" look like for you? Please share in the comments.

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Btw, the free Master Your Time, Love Your Life Masterclass starts April 12. My session is on April 16. Learn more here. 

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor, and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, Vice President of the Los Angeles Chapter of the Women's National Book Association, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

5 Things that Stop Authors from Blogging ... And the Easy Fixes

Are you an author? Well, why aren't you blogging? 

Before I debunk the top-tier excuses for a lack of blog presence, let me cover the reasons why blogging is essential for authors.

Blogging is a great way to: 

1. Develop your Platform. Whether you hope to be published traditionally or self-publish, you need to develop your platform. A publisher will look at your online presence, along with the material for your book, while evaluating your potential.  And if you publish yourself, you need that web presence. 

2. Set Yourself Up as an Expert. You are an author. You know things. This is true for non-fiction and fiction, no matter what genre. Show that you know of what you speak via your blog.

3. Share the Work of Others. You can interview other authors, share news and articles from your peers. This is another way to add value ... and keep your readers coming back for more.

4. Communicate with Your Audience. When you have exciting news and upcoming events, a blog is one of the best ways to share the deets with your readers. Yes, you can and should post on social media. Just direct people back to your blog, as it;s the hub for everything that's going on in your author-life.

5. Develop Your Voice and/or Content. Test out material. Blog a book. Share ideas. Use your blog to tease upcoming content, while seeing what resonates with your audience. 

Now that you have all these great reasons to blog, I have to ask the question: So why not blog?

Here are some common excuses ... along with easy fixes.

1. No Time. If someone tells me they have no time to blog, I simply say, "Schedule the time. "  You can blog weekly, bi-weekly, monthly, twice a week. The solution to the time problem is to look at your schedule, see what is feasible, and do that. 

Only have an hour a week to blog. Write short posts (300 words). Have a little more time, batch your content (write a few posts ahead of time), so you can take a week off when you need to. Stop overthinking. Don't spend hours on a short post. Commit the time. And start blogging.

2. No Energy. This one is a little more challenging, but also has a simple solution: blog on subjects you are passionate about. When you work on things that excite you, you'll find the energy. Besides, the more you love what you blog about, the more it will ooze out of you and engage your readers.  

3. Too Expensive. There are plenty of low and no-cost blogging platforms. You can use Medium or LinkedIn Publisher for free. Yet that is blogging on a social media, and it's best to give your content its own platform. While Blogger and WordPress have free blog options, they will put .blogger.com and .wordpress.com after your blog title, I believe it's worth the investment to upgrade to a more professional-looking custom URL. 

4. Not Enough/Too Many Ideas. Before you start your blog, take time for a little D*E*B Method introspection. Determine the Mission for your blog. What do you hope your blog accomplishes? What is your expertise? And how do they fit together in creating a mission for your blog? 

Next, Explore your Options. What can you write about? What types of posts, length, etc. Once you start brainstorming the ideas will keep flowing. As long as your ideas align with your mission, your blog will keep going in the right direction.

5. Who Cares What I Have to Say? You are an author. Your audience should care. Give your unique spin on your genre, topic, experience, etc. Engage your readers and they will keep coming back.

The bottom line is this... you need to blog. You owe it to yourself and your readers. So create the best home you can for your author blog!

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So, what is your blog link? Why are - or aren't - you blogging? Please share your advice in the comments.

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor, and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

#FebruaryReset: Ten Tips to Restart Your Year

The beginning of the year is always an exciting time. New Year + New Goals = New Years Resolutions. 

Yet, oddly, as ramped up as people are on January 1st, many abandon their goals by February 1st. When they make little or even no progress in the first month, they figure, "That's okay. I'll try again next year."

News flash: You don't need to wait until the New Year to reboot your goals. Every day, week, and month is the opportunity for a new start. 

  

Here are 10 things you can do for your #FebruaryReset:

1. Read your goals from January 1st. Refresh your memory of what you set out to achieve. 

2. Rewrite your goals for the year. What stopped you from getting started? Was there an impossible something on your list? Something you forgot to include? You can take items off that original list, and add new things. Just make sure you have a mix of easy wins and stretch goals to keep things interesting.  

3. Set personal goals. Most people concentrate only on professional goals. Whenever you achieve a personal goal, you are more productive and happy, which enhances your professional life. The opposite is also true. Personal and professional goals elevate each other, so pay attention to both. 

3. Post your goals in a place where you will see them every day. Out of sight is out of mind, so  ... keep your eye on what you are working toward. It helps!

4. Clean up your workspace. File papers, shred envelopes. Make your work environment as user friendly and inviting as possible. 

5. Clean out your closet. Or a room in your house ... or your garage. Clearing out actual clutter will help clear your mind.

6. Review your social media profiles. Make sure your picture is current and your experience, motto, and mission are up to date. 

7. Do a digital cleanse. Go through your inbox and unsubscribe from email lists you never get a chance to read. Also, take the opportunity to remove unused programs and archive old files.

8. Introduce healthy habits. Find an exercise you enjoy, and schedule time to take part regularly. Find new healthy meal options. Cook more. Eat out less. And drink lots of water. 

9. Schedule goal-time, me-time, and downtime. Treat the time you spend working toward your goals, treating yourself, and chilling out as sacred as the time you spend working for other people. Whether it's an hour every other day or an hour a week, it doesn't matter. Put these invaluable appointments in your electronic calendar ... and keep them! 

10. Give yourself a break. You can't do everything all the time. Sometimes life gets in the way of pursuing your dreams... you can't punish yourself when you get off track. If you fall off the goal-wagon, just get up, dust yourself off, and start again.  

Need more inspiration and motivation? Every day in February, I am posting a new #FebruaryRestart Goal on @TheDEBMethod social media.

Best of luck on your goal journey. To your success.

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So, what is your best #FebruaryRestart tip? Please share your advice in the comments.

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor, and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

5 Items for #GoalTopia Inspiration

To get what you want, you need to know what you want. That's truly the first step in setting effective goals and, as a result, setting yourself up for success.

So, what do you want? To get your book published? Have a syndicated column? Be a very busy - and financially stable - writer? Whatever your goal, think a little bigger. 

Do you want to be a best-selling author? Be the go-to expert on a certain subject that your column is known around the world? Write novels that get turned into films and, every time a sequel comes out, your books find a brand new audience?

What is your Goaltopia? GoalTopia is your ideal destination. It's that magical place where you are achieving your goals and living the life you want. 

Can you see it? Excellent!

Now that you know what you want, let's solidify those plans. Gather a few items to keep at your desk/in your workspace that will keep you focused as you work toward that ideal life. 

Call it a vision board, motivator, or compass, here are five things that will help you keep an eye on the GoalTopia.

 

1. Visual Representation. You know what you want, but what does that look like? Create some form of visualization to keep on or near your desk. For instance, want to be an award-winning screenwriter? Get an award statue or certificate, and add your name and screenplay title. Working on becoming a bestselling author? Print out a copy of the New York Times Bestseller List, and write your name and title at number 1.

2. Your Future Bio. Write a bio of you living your ideal future life. List out your credits and accomplishments. It can be a few lines, a paragraph, or a page. Just remember to write it in the third person ... and in the present tense.

3. Your Mission. Your mission statement encompasses who you are - your background and what makes you unique, as well as what you want and how you help others. Help can take the form of informing, educating, and entertaining those around you or who can learn from your expertise. The point is this: when you are working toward your goals, and helping others in the process, there is fuel behind you ... pushing you to succeed. 

4. Your Motto. Once you know your mission, shorten it into a catchy three- to five-word that encompasses the spirit of who you are, what you are doing, and why. "Inspire and inform." "Just write." "Go for it." Whatever your mission and motto, refer to them whenever new opportunities come your way. This will help you make informed decisions, so that all your activities are in alignment with you and your goals.  

5. Your Goals. Keep your top five goals in your line of sight whenever possible in order to keep you focused. 

As you strive toward achieving your goals, you want to keep an eye on the prize. When you know what you want - and surround yourself with reminders - you will stay motivated, inspired, and constantly in motion!  

Read more about where to keep your goals... and where not to!

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So, where do you keep your items of inspiration? Please share your thoughts and experience in the comments.

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor, and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

Setting Self-Care Goals

When was the last time you set self-care goals?

Any time of year is the right time to take care of yourself. However, the holiday season is the perfect reminder to take a step back and think of what you need to do to have more of that essential work-life balance.

Last month, I posted a self-care goal every day as part of #BeNicetoYou November. Here are some of the highlights.

10 Self-Care Goals

1. Take a Walk. Walking gives you a physical and mental boost. It can be short or long; around the block/your home. The point is to give yourself a break, step away from your computer, and shake up your routine. 

2. Set a Dream Goal. Part of self care is allowing yourself to dream. What do you want to do? To create? Reach for the stars.

3. Set an Attainable Goal. In addition to dream goals, it's important to give yourself some easy wins.

4. Meditate. Whether it's 5, 15, or 50 minutes, take some time to sit still, breathe, and reconnect.

5. Start a Project. Bonus points if you choose a back-burner project.

6. Take a Dance Break. This is my favorite way to hit the reset button.

7. Learn Something. Want to pick up a new hobby, language, or skill? Spend some quality time on YouTube, and educated yourself.

8. Disconnect. Take a few hours to unplug and chill out.

9. Curl Up. With a good book, a puzzle, or your phone.

10. Make Soup. Preparing and enjoying comfort food - soup or otherwise - is the ultimate self-care goal.

Make a point to do something to take care of yourself each day, Whether it's a few minutes or an hour. Your body will thank you. Plus, you will be happier and much more productive,

Read all of my November self-care goals.

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So, what do you think? How do you take care of yourself? Please share your thoughts and experience in the comments.

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

Navigating Twitter: 10 Tips

Twitter. Facebook. LinkedIn. Instagram. Pinterest. YouTube. 

There is an abundance of social media platforms. And, while, being on all of them isn't really feasible - writers tend to do a lot of their promo themselves - it's fun to introduce a new platform into the mix every so often. You may find new followers, discover that a certain type of content suits you, and form collaborations you would not have encountered otherwise.

If one of your goals this year is to explore a new social media platform, there's still time. Trying to figure out where to go next? I recommendTwitter.  Twitter has different functionality than some of the other socials. Learning to drill your thoughts down to that 280-character limit is like taking a master class in short, to-the-point content. 

Plus, people are super-accessible on Twitter. If you want to write for a specific magazine... or have your book reviewed by a journalist ... or interview someone in the filed of your niche, you can likely connect with them through a tweet. They won't always reply, but engaging in social is one way to get on their radar.

To make the most out of your time on Twitter, it's essential to get the lay of the land. Here are ...

10 Twitter Tips

1. Get an account. Your username, which can be your actual name, should reflect your personal brand or your business. 

2. Fill out your profile. You have 160 characters to share who you are. You can also update your name to add a title and emojis.

3. Upload your headshot. It should actually look like you.  (400 x 400 pixels)

4. Upload your background image. Use Canva or another graphics program to find or create a banner image (1500 x 500 pixels) that, again, represents who you are, what you write, etc..

5. Follow accounts. Find people and businesses within your area or niche to follow. At a loss on how to get started? See who your friends and peers follow, and go from there. You can also create Twitter lists of groups of people, so you can categorize the people you follow. This will make it easier to find content to retweet and people with whom you want to engage.

6. Research. Make a list of 5 to 10 complimentary or competitor accounts. These are people in a similar genre or niche. Then look at what they tweet to see what gets good engagement and what falls flat. Use these as inspiration for your own content.

7. Tweet. Share your blog content, create graphics images, interact with friends and target accounts. And use relevant hashtags. Also, remember the 80-20 rule: 80% of what you share should be value, and 20% is promotion. 

8. Engage. Start conversations. Reply to questions. Make new friends. And see which ones turn into fans and engaged followers.

9. Join Twitter chats. First do a Twitter chat search, find some chats that interest you, and put them into your calendar, so you remember to check them out. Go to a few, until you find the ones that you want to attend on a regular basis.

10. Continue conversations. When you do enough consistent tweeting - and take part in regular Twitter chats - you will meet peers and make friends. Connect on other platforms, such as LinkedIn, and develop a relationship. You never know where a new connection may lead.

Social media is an essential part of the writer-life. Although platforms differ - and since these are just the basics - you can use these tips as a guideline for all your new social media platform goals.

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On November 18, I will be speaking at the Agorapulse #SocialPulseSummit: Twitter edition. Topic is Twitter chat goals. Learn more and get your free ticket.

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So, what do you think? How are you enjoying your Twitter time? Please share your thoughts and experience in the comments.

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

November Writing Challenges

I love writing challenges. These events, focusing on completing a writing project within a month, take place throughout the year, and usually focus on a specific genre or audience. When you have to complete something in a certain amount of time, there's no overthinking and no procrastinating. Just you and your words.... and forced productivity!  

One of the best things about November is ... you don't have to look very far to find a writing challenge.

Here are four writing challenges to try in November:

 

1. National Novel Writing Month (NaNoWriMo). NaNoWriMo (established in 1999) is what many people usually think of when you say "writing challenge." You commit to completing a 50,000-word novel in a month (about 1667 words a day), along with a community of like-minds. The website has lots of support, inspiration, and information, as well as a way to track and share your progress. And, while the idea is to write a novel, there are NaNo Rebels who write other works during November. Sign up. 

2. National NonFiction Writing Month (NaNonFiWriMo). Created by writing coach and author Nina Amir, the Write Nonfiction in November Challenge is more informal undertaking. The only rule is you have to commit to starting and finishing a work of nonfiction during the month. Learn more.

3. National Podcast Post Month (NaPodPoMo). Are you more of an audio or video person? Than this November challenge is for you. Jennifer Navarrete created NaPodPoMo in 2007, NaPodPoMo as a month-long audio challenge. The goal is to release and/or record a podcast episode every day. Use any platform, format, or production level. It's an excellent way to kick-start your podcast. Get details.  

4. National Blog Posting Month. This challenge is simple. Write and publish a blog post every day in November. It's a great way to kickstart or re-energize your blog. While there is no longer an official site for #NaBloPoMo, many bloggers participate each year. Just use the hashtag when you post, and search the hashtag to find your kindred spirits.

You have your choices. Now all you have to do is explore your options,  commit, and go for it. 

Remember, you can do it.

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Overwhelmed by the idea of a November challenge? Wondering how to fit it into your schedule? Read my article on Time Swapping. And then join my Write On Online Facebook group for bonus support throughout the month! 

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So, are you taking part in a November challenge? Which one? Please share in the comments.

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Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.

Time Swapping

Does this sound familiar?

"Some day, I am going to write my memoir ..."

"Oooh, next week, I am finally going to start that blog. Maybe ... "

"I really want to launch a podcast to promote my writing, but who has the time?"

The answer to that last question is, "Everyone!" With COVID rules, most people are working from home these days, which enables them to use time-swapping to increase their productivity!

Time-Swapping

Tell me, how long was your commute to work? Was it 20 minutes? An hour? And what are you doing with the time you used to spend walking, riding the bus, or driving to work? 

Use only a fraction of your weekly commute time for a passion project, side hustle, or even networking, and you will still make a dent in those often ignored back-burner goals. 

 

Here are 4 more ways to find time to work on your great American novel, screenplay, or passion project:

1. Driving Time. Even if you worked from home pre-COVID, you still had plenty of places to go each week from lunch meetings to the gym. Thanks to Zoom calls and video workouts, a lot of in-person events are now virtual. No more driving ... or even parking. With the time you save you can actually attend twice as many events each week.

2. Netflix Time. We all love our Netflix ... or Hulu ... or whatever our preferred platform for binge-watching after a long day. I'm not saying to get rid of binge-time, just shorten it. Binge one less episode a night, a few times a week, and see what you can accomplish during that found time. 

3. Your Prime Time. When is your prime writing-time? In the morning? Late at night? With family at home, you may be struggling for personal time. By extending your day - getting up 15 to 30-minutes earlier or staying up a little later - you can sneak in some productivity. Not sure which is your prime time? Try them both, and see what works best for you. 

4. Cooking Time. Whether you are a natural-cook or someone who took up cooking as a COVID-hobby, chances are you are eating out a lot less. One of the best ways to do food prep is to batch your cooking time. Pick one day a week to make multiple meals. You can easily freeze things like soup, spaghetti sauce, and casseroles, and pull them out later. I also love the Instant Pot as a productivity hack. 

To find time for those back-burner projects, you don't have to make sacrifices. You just need to be creative with how you spend and/or swap your time.

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So, where do you find found time? And how do you use it? Please share your thoughts and experience in the comments.

Debra Eckerling is the author of Your Goal Guide: A Roadmap for Setting, Planning and Achieving Your Goals. A writer, editor and project catalyst, as well as founder of the D*E*B METHOD and Write On Online, Deb works with individuals and businesses to set goals and manage their projects through one-on-one coaching, workshops, and online support. She is also the author of Write On Blogging: 51 Tips to Create, Write & Promote Your Blog and Purple Pencil Adventures: Writing Prompts for Kids of All Ages, host of the #GoalChat Twitter Chat and #GoalChatLive on Facebook, and a speaker/moderator on the subjects of writing, networking, goal-setting, and social media.